Clear & Conscious: The VOUS Guide to Ethical Shopping

Tired of wasting money on brands that aren’t as ethical as they claim?
Discover how to confidently spot genuine slow fashion, quickly identify ethical brands, and avoid falling for greenwashing.
This easy-to-use guide helps you shop smarter without spending hours researching. Learn how to align your wardrobe with your values—while still looking stylish and feeling like yourself.
What You’ll Get:
Inside the VOUS Ethical Shopping Guide, you’ll discover:
– Simple ways to spot greenwashing (no complex jargon)
– What truly makes a brand ethical—and what to look for on their website
– A list of our favourite ethical brands- from accessories to footwear
– The mindset shift that turns shopping into a self-care ritual

Learn how to align your wardrobe with your values
After reading this guide, you’ll no longer feel overwhelmed or misled when it comes to sustainable fashion.
Instead, you’ll feel confident, informed, and empowered to build a wardrobe that aligns with your values—and looks good doing it.